By Mark Sharron • 14 December 2020Information sensitivity is a term used to describe controlling access to highly privileged information that could cause a loss of security or advantage over another entity or organisation.
Sensitive personal data could also be included in sensitive information.
Mark is the Head of Search & Generative AI Strategy at ISMS.online, where he develops Generative Engine Optimised (GEO) content, engineers prompts and agentic workflows to enhance search, discovery, and structured knowledge systems. With expertise in multiple compliance frameworks, SEO, NLP, and generative AI, he designs search architectures that bridge structured data with narrative intelligence.
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